Moodboard Madness!

June 17, 2016

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The design process always starts with a mood board. It’s like thinking out loud on paper; a way to communicate visually and collect your thoughts. We get so inspired when we travel here at AZB Creative: the whole time, we’re thinking, snapping photos and building mental mood boards for future projects.
Making a mood board helps you distil your ideas and is a great way to communicate with clients. A picture really is worth a thousand words, and when we can show our clients the colour swatches, textures, visual references and inspirations, we can convey the whole story in the blink of an eye. Mood boards also help us to think outside the box. By getting away from words and numbers, we open up that deeper part of the mind where ideas bubble up.

Get out into the world and look for visual inspiration everywhere: a floor tile, a coaster, a vintage silk scarf, an old postcard, a scrap of wallpaper… So if you see us snapping wall textures and plants at the wonderful 18th century Orangery and Grotto of the Palazzo Parisio in Malta or focussing on the rich coral sunset today, we promise we’re not crazy; just capturing the mood.Moodboard 1

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